How much time will I actually save with Fazm?

Most users report saving 45-90 minutes per day on repetitive tasks. The biggest time savings come from email management (drafting replies, sorting, archiving), form filling (expense reports, CRM updates, applications), research (comparing products, gathering data from multiple sites), and social media (cross-posting, scheduling, replying). For example, booking a flight that normally takes 10 minutes of clicking through airline sites takes a single voice command with Fazm. Filing an expense report that requires opening a PDF, extracting numbers, and entering them into a spreadsheet becomes one spoken sentence. The more repetitive and multi-step your daily work is, the more time you get back.

What exactly can Fazm control?

Fazm controls everything you can do manually on your Mac. That includes mouse movements and clicks, keyboard typing, browser navigation and form filling, app switching, file management in Finder, and system-level actions. It uses direct browser DOM control for web interactions - meaning it reads and manipulates the actual page structure rather than taking screenshots and guessing where to click. For native macOS apps, Fazm uses accessibility APIs to interact with buttons, menus, text fields, and other UI elements. This works across any application: Chrome, Safari, VS Code, Slack, Figma, Terminal, Mail, Calendar, and more.

How is Fazm different from ChatGPT or Claude?

Chatbots like ChatGPT and Claude give you answers in a conversation window. Fazm takes action directly on your computer. When you say 'reply to Sarah's email,' Fazm opens your email app, finds Sarah's message, writes a contextual reply, and sends it. A chatbot would tell you what to write, but you still have to do all the clicking and typing yourself. Fazm moves your mouse, types on your keyboard, clicks buttons, and navigates between apps. It is a computer agent, not a chat assistant.

How does the memory layer work?

Fazm builds a personal knowledge graph by extracting information from your files, browsing history, conversations, and daily activity. Over time, it learns your contacts (names, emails, relationships), accounts and credentials, preferences (formatting, tone, scheduling habits), and frequently used workflows. In your first week, you might say 'Reply to Sarah's email, she's my cofounder, her email is sarah@acme.com.' By week four, you just say 'Reply to Sarah' because Fazm already knows who she is. By week eight, Fazm can draft the reply before you even ask. All of this data stays locally on your Mac - your knowledge graph never leaves your machine or gets sent to any cloud service.

Is Fazm safe? Can it mess up my computer?

Safety is built into every layer of Fazm. You watch every action in real-time on your screen - Fazm moves your mouse and types visibly, so there is nothing hidden. You can stop any action at any point by pressing a keyboard shortcut. Fazm also shows you what it plans to do before executing destructive actions like deleting files or sending emails, giving you a chance to confirm or cancel. Because Fazm is open source, the code is fully auditable on GitHub. There is no hidden behavior, no background processes making changes you cannot see, and no actions that bypass your screen.

What platforms does Fazm support?

Fazm currently supports macOS, running natively on both Apple Silicon (M1, M2, M3, M4) and Intel Macs. It is built with Swift and uses macOS-specific frameworks like ScreenCaptureKit for screen analysis and Accessibility APIs for app control, which is why macOS is the primary platform. Windows and Linux support are on the roadmap but do not have release dates yet. You can also control your Mac remotely from your phone using Fazm Remote, which gives you voice access to your desktop while you are away from your computer.

How does Fazm voice input work?

One keyboard shortcut activates push-to-talk. Hold the key, speak naturally about what you need done, and release. Fazm transcribes your speech locally using on-device models, so there is no network latency for the voice recognition step. You do not need wake words like 'Hey Siri' or 'OK Google' - just press and talk. You can also type commands into the floating toolbar if you prefer text input. Fazm understands natural language, so you do not need to memorize specific commands. Say 'book me a flight to Tokyo next Thursday' or 'find the cheapest AirPods on Amazon' and Fazm figures out the steps.

Does Fazm work in languages other than English?

Yes. Fazm works in any language - English, Russian, Spanish, German, Japanese, and more. You can speak or type in your preferred language and Fazm will understand and act. Some of our most active users run their entire workday in Russian, issuing voice commands to manage Jira tickets, write Slack messages, and navigate internal tools. There is no language setting to configure - just speak or type naturally and Fazm handles it.

Is my data sent to the cloud?

Fazm processes screen analysis and memory entirely on your machine. The personal knowledge graph, file indexing, and screen capture all run locally. The only data that leaves your Mac is the intent - a text description of what you want to accomplish, which is sent to the AI model (Claude or GPT) for action planning. Your actual screen content, file contents, browsing history, and personal knowledge graph never leave your computer. Fazm is also open source, so you can verify exactly what data is transmitted by reading the code on GitHub. For users who need complete air-gapped operation, local model support is planned.

AI Instagram Reels Creation from Your Online Store

Running a small online store means you are also the marketing team. Creating a Reel for every product takes time you do not have. Fazm visits your shop, reads each product, creates the content, and posts it to Instagram and Facebook - so your social presence grows while you focus on running the business.

Every Product Needs Content, But You Only Have One Pair of Hands

You have an online store with dozens of products. Each one deserves its own Instagram post - a quality image, a compelling caption, the right hashtags, and ideally a short Reel that shows the product in context. Multiply this by a full catalog and you are looking at days of content creation work just for a single platform, and that is before you even think about Facebook.

The challenge is that each product has unique details - a specific name, description, price, and set of images. Writing captions that actually reflect what the product is takes reading every product page carefully. There is no shortcut if you want the posts to be accurate and genuinely useful to potential buyers.

Fazm does this reading and writing for you. It navigates your entire product catalog, understands each item from the page content, creates social posts with real product information, and publishes them - handling the entire pipeline from store page to live Instagram post.

What You Can Tell Fazm

"Go to witalnyrytm.pl and create a Reel for each product, then upload to Instagram and Facebook"

"Make posts in Polish - product photo + description for each item in the store"

"Visit my shop and create one Instagram post per product with a caption in the local language"

"Prepare the first product image, caption, and description, then post it to my Instagram"

"Check all products on my store and create short Reels with product info for each one"

How Fazm Creates Reels from Your Product Catalog

Here is the full workflow when you ask Fazm to create and post product content to Instagram:

Fazm visits your online store

Fazm opens your shop URL in the browser and navigates to the product catalog. It identifies all product listings and starts working through them systematically.

Fazm reads each product page

For each product, Fazm reads the name, description, pricing, and available images. It understands the product's key selling points and what makes it worth highlighting in a social post.

Fazm prepares the content

Fazm writes a caption that accurately describes the product - in whatever language you specified. It selects the best product image and prepares the complete post package before uploading.

Fazm opens Instagram and uploads

Fazm navigates to Instagram on your Mac, starts a new post or Reel, uploads the product image, pastes the caption, adds relevant hashtags, and publishes the post.

Fazm repeats for every product

Fazm works through the entire catalog, creating and posting one product at a time. You can ask it to do all products in one session or handle a batch at a time.

Benefits for E-Commerce Store Owners

Full catalog coverage

Every product gets its own social post. No more choosing which products deserve promotion - Fazm handles all of them at scale.

Multilingual support

If your store and audience are in a non-English market, Fazm creates captions in that language natively - no translation step required.

Instagram and Facebook in one workflow

Fazm publishes to both platforms in a single session, doubling your reach without doubling your workload.

Accurate product content

Since Fazm reads the actual product page, every caption reflects the real product details - not generic filler text that misses key selling points.

Frequently Asked Questions

Can Fazm create Instagram Reels from my product catalog?

Yes. Fazm visits your online store, reads through each product's images, name, and description, then creates social media content - including Reels with product visuals and captions - and uploads them to Instagram on your behalf.

Can Fazm post to both Instagram and Facebook at the same time?

Yes. Fazm can publish content to both Instagram and Facebook in the same workflow. It handles the upload and posting flow on both platforms, including writing platform-appropriate captions for each.

Can Fazm create posts in languages other than English?

Yes. Fazm can write product descriptions and social captions in any language you specify. If your store content is in Polish, Spanish, German, or any other language, Fazm reads it natively and creates posts in that language.

Does Fazm work with any e-commerce platform?

Fazm works with any online store that is publicly accessible in a browser - Shopify, WooCommerce, PrestaShop, Wix, and custom-built stores. It reads the page visually, so the specific platform does not matter.